Consumer Website Promotion & Content
Brand USA’s new global campaign, America the Beautiful, is driving the next generation of VisitTheUSA.com through AI-powered trip planning and cohesive storytelling. These opportunities build strategic promotion and align destination content with thematic pillars for consistency and greater impact—supporting a unified voice, deeper traveler engagement, and meaningful shared value across platforms.
Program Benefits
- Brand USA’s reimagined platform is a seamless integration into a next-generation experience, powered with cutting-edge AI trip planning and an intuitive design—built to guide travelers through personalized, inspiration-driven journeys.
- Relevant traveler content is showcased in Brand USA’s dynamic, digital environment which evolves with seasonal trends and thematic travel interests, ensuring maximum relevance and engagement.
- Brand USA extends reach through a targeted media strategy and high-intent audiences that deliver stronger visibility and deeper engagement.
- Through Mindtrip’s robust data capabilities, Brand USA gains access to rich behavioral data and real-time insights into trip planning, in addition to media performance reporting and web analytics.
Dates
Markets
Package Details
Media Campaign 1
30-90 Days In-Market
Online Promotion
Plus Programmatic Media Ads (2.9-5.4M Display or Native Imps)
Multi-Destination Thematic Carousel Ads (2 Tiles, 3.4-5.2M Imps)
On-site Content Promotion (3 Months)
Content Integration
Feature in Multi-Destination Thematic Article (2)
Contextual AI Prompt on Destination Landing Page (1)
Redeveloped Destination Landing Page
Reporting
AI Engagement Insights
Media Performance
6.5-10.6M Total Estimated Impressions
Impressions based on markets & programmatic tactic. Campaigns subject to change.
Media Campaign 2
30-90 Days In-Market
Online Promotion
Plus Programmatic Media Ads (1.3-2.5M Display or Native Imps)
Multi-Destination Thematic Carousel Ad (1 Tile, 1.7-2.6M Imps)
On-site Content Promotion (1 Month)
Content Integration
Feature in Multi-Destination Thematic Article (1)
Contextual AI Prompt on Destination Landing Page (1)
Redeveloped Destination Landing Page
Reporting
AI Engagement Insights
Media Performance
3-5.1M Total Estimated Impressions
Impressions based on market & programmatic tactic. Campaigns subject to change.
Media Campaign 3
30-45 Days In-Market
Online Promotion
Core Programmatic Media Ads (2.7-1.4M Display or Native Imps)
Content Integration
Contextual AI Prompt on Destination Landing Page (1)
Redeveloped Destination Landing Page
Reporting
Media Performance
2.7-1.4M Total Estimated Impressions
Impressions based on market & programmatic tactic. Campaigns subject to change.
Media Campaign 4
30-45 Days In-Market
Online Promotion
Core Programmatic Media Ads (830K-1.8M Display or Native Imps)
Content Integration
Redeveloped Destination Landing Page
Reporting
Media Performance
830K-1.8M Total Estimated Impressions
Impressions based on market & programmatic tactic. Campaigns subject to change.